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Built for Shopify, BigCommerce, WooCommerce & Magento stores

Answer every "where's my order" in 2 rings. Rescue every high-ticket checkout. — 24/7.

Brainova Talk is an AI voice agent for ecommerce. It pulls live order status from your OMS, processes returns and RMAs, manages subscriptions, and rescues hesitating high-AOV shoppers — then syncs every transcript into Gorgias, Klaviyo, and HubSpot.

< 2 rings Avg answer time
60% Fewer WISMO tickets
10× BFCM Peak-ready calls

Free 30-minute demo. Walk away with a WISMO + returns flow mapped to your store — yours to keep.

Listen to a live ecommerce call demo — real AI, unscripted

DTC ecommerce brand founder wearing a headset at a sunlit workspace reviewing an order dashboard
30 Live AI Demos
Ongoing Optimization
Fully Managed Setup
AES-256 Encrypted
99.9% Uptime

Your ecommerce phone channel is the revenue blind spot you haven’t fixed yet

You optimise every step of the funnel except the one where your highest-intent shoppers and your angriest customers both land: the phone call. Here’s what that gap is costing you.

“Where’s my order?” eats 40–60% of ecommerce support volume

WISMO tickets are the single biggest category in every ecommerce support inbox. Every one your team answers manually is a minute not spent on a retention-critical escalation. Source: Gorgias Ecommerce CX Benchmarks, 2024–25.

High-AOV shoppers call when they hesitate — and hang up if you don’t answer

Furniture, electronics, wellness, B2B. The $800+ cart doesn’t convert from chat \u2014 it converts from a voice that answers in two rings. Unanswered calls on high-AOV products are among the most expensive missed-revenue events in DTC.

BFCM peaks break your phones — and the fallout lasts six weeks

5–10\u00d7 call volume, same team. Calls go to voicemail, voicemails don’t get returned, returns turn into chargebacks six weeks later. Peak-season call failure is the hidden driver of Q1 dispute rates.

Your phone channel doesn’t show up in Klaviyo or GA4

Klaviyo sees the email click. GA sees the checkout. Nobody sees the call that saved \u2014 or killed \u2014 the sale. Until every call becomes a searchable transcript with a sentiment tag and an attributed outcome inside your CDP.

Hear the AI handle real ecommerce calls — live.

Three unscripted demos — an after-hours online-order pickup with a texted checkout link, a consultative pre-purchase product call that closes with a cart, and a new-product lead qualification with a callback scheduled. Live AI, no scripts.

Book Pickup

Book Pickup — Stock Check, Hold & Checkout Link

An after-hours caller asks about a specific book. The AI confirms stock, places a 48-hour hold, provides store hours, and sends a checkout link for convenient payment.

0:00 --:--
Transcript
AI Hi, you've reached Foxglove Books. I'm Nora, an AI assistant. We're closed right now, but I can still help. What do you need?
Caller Hi, I'm looking to pick up a book — Project Hail Mary by Andy Weir. Do you have a copy?
AI Great choice! We do have Project Hail Mary in stock. The paperback is $17.99. Would you like to come grab it in store, or I can send a checkout link and have it ready for pickup or ship it out?
Caller I can come and pick it up. If you could send me a confirmation, that'd be great.
AI I'll send a checkout link to your number. I'll also put a copy on hold at the front register for 48 hours. Can I get your name?
Caller Clive. I'm going to come out tomorrow morning. What time do you open?
AI We open at 10 AM tomorrow. The book will be held under your name at the front register. The checkout link should be on your phone now. Anything else?
Caller Nope. That's everything. Thank you.
AI Wonderful. Happy reading, Clive. See you tomorrow.
Consultative Sales

Expert Saltwater Fishing Setup — Consultative Sales

A returning-to-fishing customer needs a complete saltwater setup. The AI asks discovery questions about fishing type, target species, and experience level, then recommends specific products with pricing.

0:00 --:--
Transcript
AI Hi, thanks for calling FishingPro. I'm Aiden, your AI shopping assistant. What can I help you with?
Caller Hi Aiden, I'm thinking about getting back into fishing. I'm looking for a casting setup for saltwater — at the beach and a breakwater.
AI That's awesome. Let me ask a couple questions. Are you thinking about a spinning setup — rod and reel that you cast out? And what kind of fish are you hoping to catch?
Caller Yes, a rod and reel. I'm looking to catch salmon off the beach and rock cod off the breakwater.
AI Nice targets. You can definitely catch both from the beach and breakwater. When you say salmon off the beach, are you casting from shore, or do you have access to a boat?
Caller I think I should get some waders and wade out to my waist. And at the breakwater, I might do jigging off the concrete structure.
AI Perfect — wading gives you way more range. And jigging off the breakwater is a killer technique for rock cod. What's your name? And how long has it been since you've fished?
Caller I'm Clive. I fished a lot as a kid, but that's over 40 years ago. I want a basic kit to get started.
AI Here's what I'd set you up with: a Penn Battle IV Spinning Combo — rod and reel together — for $499.99. Full metal body, sealed carbon fiber drag so it won't corrode in saltwater, and it comes pre-spooled. Then I'd pair that with a Tackle Crafters Saltwater Tackle Kit for $74.99 — 147 pieces with jigs, spoons, hooks, sinkers, and pre-rigged rigs. And since you're over $75, you get free shipping. Sound good?
Caller That sounds great. When we were kids, we used buzz bombs. Do you use live bait now, or do lures work?
AI Great question. Lures have come a long way — they're just as effective if not more so. Buzz bombs are still fantastic, and that Tackle Crafters Kit includes jigs and spoons, the modern equivalent. Way more convenient than live bait.
Caller I'm good with lures. That's a great place to start.
AI Awesome, Clive. I'm going to text you a checkout link so you can review everything and pay right from your phone. Your order total before tax is $274.98 with free shipping.
Caller Great. Thank you very much.
AI You're gonna have a blast out there on the beach and that breakwater. Hope you hook into something big on that first trip!
Lead Capture

New Downrigger Purchase — Lead Qualification

A customer calls about buying a new downrigger. The AI identifies the product interest, notes that specialists are busy, and collects callback information for the marine parts team.

0:00 --:--
Transcript
AI Hey, thank you for calling Bayshore Outfitters. I'm Aaron, an AI assistant. How can I help you today?
Caller Hi, my name is Tom. I need a new downrigger for my boat.
AI Great to hear from you, Tom. We've got a solid selection of downriggers. Let me check who's available. Everyone's tied up at the moment. If you give me your number, I'll have one of our marine parts specialists call you back.
Caller That would be great.
AI I'll make sure a marine parts specialist gives you a call back as soon as they're free. Is there anything else?
Caller No. That's perfect. Thank you.
AI Glad I could help, Tom. We'll have someone from Marine Parts reach out shortly. Have a great rest of your Thursday.
We Handle Setup

How It Works

Step 01
01

We wire Brainova Talk into your store and helpdesk

Our team connects the AI to your existing store phone number and your commerce stack — Shopify, Shopify Plus, BigCommerce, WooCommerce, or Magento — plus your helpdesk (Gorgias, Zendesk, Re:amaze), OMS, shipping provider, and subscription platform. No new phone number, no theme-file code changes, no engineering hours from your team.

Step 02
02

The AI answers every call in your brand voice

Shoppers speak naturally. The AI pulls live order status, answers pre-purchase product questions with full catalog knowledge, processes returns and generates RMAs, pauses or swaps subscriptions, routes wholesale inquiries to your sales rep, and escalates anything financial or sensitive to a human with complete context — no handoff from scratch.

Step 03
03

Every call syncs into Gorgias, Klaviyo & your OMS

Transcripts, sentiment, and call outcomes flow into your helpdesk as ticket updates, into your CDP as customer-record enrichment, and into your analytics as tagged revenue-impact events. Your ops team wakes up to a morning digest with every overnight capture — not a voicemail backlog.

Time to live
7–10 business days

Our team handles commerce-platform and helpdesk integration, OMS + carrier wiring, voice tuning against your brand and recent tickets, and a parallel test phase on a non-production number — so the day you switch over, the AI already sounds like your team.

Built for how ecommerce actually takes calls

Every capability shaped around order status, returns, subscription churn, and high-AOV conversion rescue — not a generic call-centre tool with a Shopify sticker on it.

Live OMS + carrier order status

Real-time lookups against Shopify, Shopify Plus, BigCommerce, WooCommerce, and Magento — plus ShipStation, ShipBob, UPS, FedEx, USPS, Canada Post, and DHL. The AI says exactly what your OMS says — no stale data, no hallucinated ETAs, no promises you can’t keep.

Pre-purchase product consultation

The AI knows your catalog, sizing charts, compatibility matrices, and live promos. High-AOV shoppers get the answer they need to click Buy — not a voicemail and a regret. Cart context flows in so the conversation picks up where your checkout left off.

Returns, exchanges & RMA processing

Checks return-window eligibility, generates the RMA and prepaid label through Loop Returns, Returnly, Happy Returns, or your own portal, and actively offers exchange-for-store-credit paths to save the revenue before a refund.

Subscription pause, skip & swap

Recharge, Stay AI, Bold, Ordergroove. Subscribers change SKUs, pause a shipment, or swap flavours in under 90 seconds — the top churn-reduction lever most subscription brands never have time to run.

BFCM-ready concurrent calling

Unlimited parallel calls, no busy signals, no “all agents are assisting other customers.” Peak volume through Black Friday, Boxing Day, and post-holiday return storms — same answer speed as a quiet Tuesday.

Transcripts + sentiment into Klaviyo, HubSpot, Gorgias

Every call becomes a searchable CRM record tagged with outcome, sentiment, and revenue impact. Your phone channel finally shows up in attribution dashboards — and unconverted high-intent calls flow straight into a Klaviyo follow-up flow.

Whatever you sell online — the AI is tuned for it

Four scenarios showing how ecommerce brands use Brainova Talk — with pre-configured flows for every store category we serve.

1

High-AOV pre-purchase rescue

A shopper is one click from a $1,400 sectional — but wants to confirm the fabric, the delivery window, and the return policy before committing. Brainova Talk answers in under two rings, pulls cart context, confirms white-glove delivery to their postal code, and walks them through the 90-day return policy. The cart converts. If it doesn’t, the call is tagged `high-intent-unconverted` and pushed to Klaviyo for a tailored follow-up.

  • Answers every call in under 2 rings, 24/7
  • Picks up cart context and live catalog availability
  • Quotes real delivery lead times from your OMS
  • Tags unconverted high-intent calls for follow-up marketing
2

WISMO deflection at scale

"Has my order shipped? It’s been six days." The AI pulls order ID (or verifies by email), queries Shopify + ShipStation + the carrier API live, confirms status, sets expectations on delays, and — if the order is genuinely stuck — opens a Gorgias ticket with full context for your human ops team. The 40–60% of your support volume that is just "where’s my order" gets answered without a human.

  • Real-time OMS + carrier API lookups on every call
  • Order number, tracking ID, or email verification accepted
  • Opens a human ticket only on genuine exceptions
  • Deflects 40–60% of inbound order-status volume
3

Returns, exchanges & refund rescue

"I need to return the shoes — wrong size." The AI confirms eligibility against your return window, generates the RMA and prepaid label through Loop or Returnly, offers an exchange-for-the-right-size path with store credit, and books a pickup if you offer one. Q1 return storms and post-holiday spikes handled without a ticket surge — and a measurable share of refunds converted to exchanges.

  • Eligibility checks against your return-window policy
  • RMA + prepaid label generation via Loop / Returnly / Happy Returns
  • Active exchange-for-store-credit rescue path before refund
  • Tagged attribution on revenue saved through exchanges
4

BFCM peak + subscription management year-round

Black Friday weekend: 10× call volume, same team. Brainova Talk handles every parallel call with no hold times. Year-round, subscription customers pause, skip, or swap SKUs through voice in under 90 seconds — the churn-prevention lever your CX team never had bandwidth to run. Cancel-save flows hand off to humans with full context when dollars are at stake.

  • Unlimited concurrent calls through BFCM and holiday peaks
  • Recharge / Stay AI / Bold subscription actions in-call
  • Cancel-save handoff to human agent with context
  • Morning-briefing email with every overnight capture

Pre-configured flows for every ecommerce category we serve

DTC Fashion & Apparel

Sizing and fit consultation, exchange handling, bilingual international support.

Beauty, Skincare & Personal Care

Ingredient questions, routine consultation, subscription pause/skip/swap.

Home Goods, Furniture & Decor

High-AOV pre-purchase rescue, delivery-window confirmation, white-glove scheduling.

Electronics & Gadgets

Compatibility, firmware, warranty eligibility, RMA routing to repair partners.

Health, Wellness & Supplements

Compliance-aware consultation, subscription management, reorder recovery.

Outdoor, Sports & Fitness Gear

Spec and compatibility questions, lead-time quotes on special orders.

Food, Beverage & Specialty Pantry

Shelf-life questions, delivery-window routing, gift-order handling.

B2B Wholesale & Hybrid DTC/B2B

Bulk-quote routing to sales reps with captured context and account-rep handoff.

What are missed calls costing your store?

Adjust the sliders to see what unanswered calls are costing — and what Brainova Talk could recover in conversions and retained revenue alone.

Preset by ecommerce type

Adjust your store’s numbers

120
10800
28%
5%80%
$120
$30$2,000
28%
10%60%

Estimated annual revenue loss

$406,426/yr

Baseline: WISMO tickets represent 40–60% of ecommerce support volume (Gorgias Ecommerce CX Benchmarks, 2024–25). Unanswered call loss rates benchmarked against Invoca & BIA Advisory, 2024–25. BFCM 2023–25 call-volume multipliers from Shopify Commerce Reports.

Missed calls / month
1,008
Lost conversions / month
282.2
Revenue left on the table
$33,869/mo
Book a Demo — Recover $33,869/mo

Free 30-minute demo. Flexible plans. Fully managed setup.

See your store's numbers in the calculator? That's retention and revenue you're losing to voicemail today.

What ecommerce operators are saying

Our WISMO ticket volume dropped by more than half in the first six weeks. My CX team stopped answering "has my order shipped?" ten times a day and finally had time for the messy escalations that actually drive retention. One-and-done wins, every morning.

JR

Jordan Reyes

Head of CX, Wren & Pine (DTC apparel)

DTC Fashion & Apparel

We sell $1,200+ sectionals online. The ones that used to die in cart are calling now — and the AI answers in two rings, walks them through delivery windows and the return policy, and closes about a third of them without a human ever touching the conversation. The rest come to my sales lead already warmed up.

PV

Priya Venkatesan

Founder, Northfell Home (furniture & decor)

High-AOV Home Goods

Black Friday was the first peak we didn't dread. 4,200 calls over the weekend — zero busy signals, zero voicemails, and the AI handled 78% of them without escalation. My team actually watched the game on Sunday.

MO

Marcus Okafor

Ops Director, Trailheim Outdoor Co.

Outdoor & Sports Gear

Across early ecommerce deployments

< 2 rings

Avg answer time

6 platforms

Commerce integrations live

White-Glove

Setup, fully managed

Hear three unscripted ecommerce demos — an after-hours online-order pickup with a texted checkout link, a consultative pre-purchase product call that closes with a cart, and a lead qualification with a callback scheduled.

Built for stores that handle customer data, payment flows, and subscription billing

PCI-grade security meets the commerce and helpdesk stack your brand already runs.

AES-256 at rest
TLS 1.3 in transit
PCI hand-off only
Role-based access
Immutable audit logs
GDPR / CCPA / PIPEDA ready
Your customer data stays yours. Brainova Talk never handles raw payment card data — every transaction hands off to your existing PCI-compliant checkout via SMS link, secure IVR, or customer portal. You control retention schedules, automatic deletion timelines, and disclosure wording at the start of every call. Learn more about our security practices.

Commerce Platforms

  • Shopify
  • Shopify Plus
  • BigCommerce
  • WooCommerce
  • Magento (Adobe Commerce)
  • Salesforce Commerce Cloud

Helpdesk, CDP & Phone

  • Gorgias
  • Zendesk
  • Re:amaze
  • Klaviyo
  • HubSpot
  • RingCentral
  • Twilio

Fulfillment, Returns & Subscriptions

  • ShipStation
  • ShipBob
  • Loop Returns
  • Returnly
  • Recharge
  • Stay AI
  • Bold Subscriptions

Don’t see your platform? We build custom integrations for any commerce, helpdesk, OMS, or subscription tool — request an integration.

Frequently Asked Questions

About the Service

Brainova Talk integrates with Shopify, Shopify Plus, BigCommerce, WooCommerce, Magento (Adobe Commerce), and Salesforce Commerce Cloud out of the box — with custom connectors for regional and niche platforms built as part of setup. On the helpdesk side we support Gorgias, Zendesk, Re:amaze, Kustomer, and Help Scout. For CDP and marketing, Klaviyo, HubSpot, Customer.io, and Segment. For fulfillment and subscriptions, ShipStation, ShipBob, Recharge, Stay AI, Bold, Ordergroove, Loop Returns, Returnly, and Happy Returns. Product catalog, customer records, order data, subscription state, and returns events all sync in both directions — so when the AI books an exchange or pauses a subscription, it shows up in your systems the same way a human agent would record it.

Yes — live lookups are the single most-used capability on the ecommerce version of Brainova Talk. When a caller asks "has my order shipped?", the AI verifies identity (order number, tracking ID, or email on file), queries your OMS (Shopify, BigCommerce, etc.) for the current order state, then queries the carrier API (UPS, FedEx, USPS, Canada Post, DHL, or your 3PL’s provider) for the actual shipment status and ETA. It reads back the status, explains any delays in plain language, and — if the order is genuinely stuck or lost — opens a ticket in your helpdesk with full context rather than pretending everything is fine. This is the core WISMO-deflection flow, and it typically takes 40–60% of the "where’s my order?" volume off your human support team within the first month.

Brainova Talk integrates with Loop Returns, Returnly, Happy Returns, and most native Shopify/BigCommerce returns portals out of the box — and we can wire a custom connector to whatever RMA system you run. On call, the AI verifies the order, checks eligibility against your return-window and product-category rules (final-sale items, worn hygiene categories, etc.), and if eligible, generates the RMA and prepaid label in your system and either texts the label to the caller or emails it. Before a refund path, the AI actively offers the two revenue-saving alternatives: exchange for the right size or variant, or store credit at a small bonus. Those flows typically convert 20–35% of would-be refunds into retained revenue — one of the highest-leverage ROI moments on the platform.

Yes — unlimited concurrent calls is a hard design principle. During Black Friday weekend, our ecommerce customers routinely handle 4,000–8,000 calls over three days with zero busy signals, zero hold queues, and the same sub-two-rings answer time as a quiet Tuesday. There is no "all agents are assisting other customers" message, because there is no agent pool — the AI answers every call that comes in. For the post-holiday Q1 return storm, the same scaling applies: if your returns volume triples in the first two weeks of January, your staffing doesn’t have to, because the AI processes RMA generation, exchange rescue, and eligibility checks in parallel without touching your human team’s bandwidth.

Yes. We integrate natively with Recharge, Stay AI, Bold Subscriptions, and Ordergroove — the four platforms that power the vast majority of Shopify and BigCommerce subscription brands. Subscribers can call, verify their account, pause a shipment, skip the next delivery, swap to a different SKU or flavour, update the shipping address, or change cadence — all in-call, in under 90 seconds, with changes reflected in the subscription platform in real time. For cancel-save conversations, the AI is configured to offer your tier of retention incentives (discount, pause, skip-a-month, swap) and then hand off to a human agent with full context if the subscriber still wants to cancel — so your retention team only gets the calls that actually need their time.

Getting Started

Yes. Brainova Talk handles English, French (including Canadian French), Spanish, Portuguese, German, Italian, and Mandarin natively, with additional languages available on request. For ecommerce brands that ship internationally, language detection is automatic — the AI recognises the caller’s language from the first sentence and runs the full conversation in that language, including reading order status, return eligibility, and subscription changes. SMS confirmations and emailed receipts go out in whichever language the call was handled in. For brands with a heavy bilingual market share (Quebec, the European Union, Latin America), the AI also handles code-switching mid-conversation without losing context.

Guardrails are built directly into the integration layer, not into prompt wording — and that matters. The AI can only quote inventory, refund eligibility, and shipping ETAs that your systems actually report. If your OMS returns "2 in stock," the AI can offer to hold one; if the available-to-promise logic says "reserve for web orders only," the AI won’t promise it for a phone pickup. Refund windows are checked against your actual policy engine, not reasoned about. Shipping ETAs come from the carrier API, not from the AI’s judgement. Any edge case where the AI would otherwise need to make a commercial decision — goodwill credits above a threshold, out-of-policy returns, chargebacks — is automatically escalated to a human with full context.

Yes — this is the part ecommerce operators consistently tell us moved their attribution dashboards most. Every call produces a full transcript, a sentiment tag, an outcome tag (order-status, return, exchange, subscription-change, pre-purchase, wholesale, escalation), and — where applicable — an attributed revenue impact (order placed, exchange saved, refund avoided, cancel-save won). Those events flow into Klaviyo as customer-record enrichment and custom events (so you can trigger follow-up flows on unconverted high-intent calls), into HubSpot as contact-timeline events, and into Gorgias / Zendesk as ticket updates. Your phone channel finally shows up in the same dashboards your paid and email channels live in.

No — Brainova Talk never handles raw payment card data. For any transaction that requires a payment action (a new order captured on a call, a subscription upgrade, a deposit), the AI hands the caller off to your existing PCI-compliant checkout flow via an SMS checkout link, a secure IVR hand-off to your payment processor, or your customer portal — whichever you prefer. Call audio, transcripts, and metadata are encrypted with AES-256 at rest and TLS 1.3 in transit. Retention schedules can be configured to match PIPEDA, Quebec’s Law 25, GDPR, CCPA, or your internal privacy policy — whichever is strictest for the regions you ship to. Customer data is never used to train AI models and never shared across other brands on the platform.

Most ecommerce customers go live in 7–10 business days. That covers commerce-platform integration (Shopify / BigCommerce / WooCommerce / Magento), helpdesk integration (Gorgias / Zendesk / Re:amaze), OMS and shipping provider wiring, subscription platform connection if applicable, voice tuning against your brand voice and recent support tickets, and a parallel test phase on a non-production number before cutover. Pricing is custom — it scales with call volume, SKU count, integration complexity, and peak seasonal traffic. Most scaling DTC brands invest in the low-to-mid four figures per month, all-in, with enterprise and high-AOV brands scaling from there. No separate setup fee, no annual lock-in by default — most brands run month-to-month after the initial engagement. We’ll quote your store’s exact number on the demo call.

Last updated:

Every call is a retention moment. Stop missing them.

Brainova Talk answers every ecommerce call in under two rings, handles the support burden that eats your team's day, and rescues the high-ticket checkouts you never see fail. White-glove setup in 7–10 days.

No call-centre markup. No number change. Fully managed by Brainova — month-to-month, no annual lock-in.

96%
Fewer missed calls
24/7
Always answering
3.2x
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